Washington State Univ's Bread Lab in Mother Jones

Came across this article in Mother Jones about the Bread Lab at Washington State, and research there on developing methods for making whole wheat more palatable.  Nice little stretch-and-fold video, too:

http://www.motherjones.com/tom-philpott/2014/02/toms-kitchen-100-whole-wheat-bread-doesnt-suck-and-pretty-easy