The Fresh Loaf

News & Information for Amateur Bakers and Artisan Bread Enthusiasts

New Bread Business

benplot1's picture
benplot1

New Bread Business

Hi all.

I am new to the bread game, and I can use some advice.

I am looking to start a bread  delivery business, focusing on artisan breads. While I love bread, I am not very knowledgable about all the various types of bread. I was wondering if someone can give me some imput as to the more popular types of bread and what are selections that I should look to carry.

 

Thanks!

yy's picture
yy

Could you elaborate on your business model? Will you be partnering with local bakers to help deliver their products to customers, or will you be producing bread as well? 

richkaimd's picture
richkaimd

Your local library has lots of basic cook books.  You can start with the Joy of Cooking.  It might also have basic bread cook books.  Such bread cook books become popular because they have recipes that people want, by definition "popular."  To learn in greater depth about bread types, however, go to bread textbooks.  Such texts will teach you how breads are classified by type in the mind of a baker.  There are lots of texts.  Try DiMuzio's Bread Baking, which is short, or Hamelman's Bread, which is much more comprehensive.  You might also chat it up with a bread maker in another community similar to yours (that presumably you would not competing with) to see what he makes that sells well.  And then there's the baker who sets up shop in a community totally ignorant of really good bread but who strikes a chord with his community when he sells it in his shop.  The guy who set up Falls Bakery, in Fergus Falls, MN, did just that.  You might get in touch with him.  His bakery has a website.

benplot1's picture
benplot1

I plan on buying from local bakeries and delivering to customers. I am trying to figure out what are the good starter breads, the basic types that my customer would want to buy. I will be carrying the basic cheaper breads, but I would like to carry some fancier artisan bread. 

What types would you recommend?

Thanks

yy's picture
yy

I would echo richkaimd's suggestions. Bread is as diverse as clientele that puts it on the dinner table. Gaining more familiarity with different types of breads and getting to know your community will be most helpful in searching for an answer to your question. I personally feel that becoming knowledgeable about bread (for instance, through the sources that richkaimd listed) is quite important for you to establish a relationship with your bread suppliers and the end consumers. It'll be equally important to talk to local bakers, who may have a good understanding of the community's bread buying habits and demographics. Further, you'll have to consider how you can add to the "bread ecosystem" in the area. Bakers already have a relationship with their customers, whether it's direct (customers come to their bakery or they sell at a farmer's market) or indirect (through a restaurant or a grocery store). What can your business contribute to enrich or improve the status quo?

benplot1's picture
benplot1

I will be taking your (and Richkaimd's) advice, and will spend some time studying the bread market a bit better before I proceed. 

Thanks